HM: Research Reports

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https://hdl.handle.net/20.500.14437/105

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Browsing HM: Research Reports by Subject "English for Business Communication"

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    Reading Strategies and Factors Affecting the Use of Such Strategies of Thai EFL English Majors Enrolled in Public and Private Universities in the Bangkok Metropolitan Area
    (University of the Thai Chamber of Commerce, 2010)
    ณุวีร์ ชมพูชาติ
    ;
    University of the Thai Chamber of Commerce. School of Humanities
    This study aims to investigate reading strategies and factors affecting the use of strategies of Thai EFL English majors who enrolled in public and private universities in the Bangkok Metropolitan area. The participants were 482 male and female college students and the study used both quantitative and qualitative analysis. In addition to using the Survey of Reading Strategies (SORS) invented by Shoerey and Mokhtari (2002), think-aloud protocols, retrospective interviews, and document study were used to gain in-depth information of how 12 volunteered participants thought while reading English academic texts. The quantitative results demonstrated that the participants used a combination of reading strategies but the Cognitive strategy category seemed to be the most reported strategies as used. Overall, the factors affecting the use of reading strategy were the instructional type and the self-rated reading ability type. According to the Metacognitive category, there were three factors affecting the use of such strategies. Those were 1) the instructional type, 2) the length of time spent studying English, and 3) the self-rated reading ability. On the other hand, there was only one factor that affected the use of Cognitive and Support strategies, that is, the self-rated reading ability. In addition, qualitative data showed that the English proficiency levels, the school years, the opportunity to use English, and the instructional type affected the participants’ strategy use.
      12  189
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    The Effects of the “Teaching Kits” on the Listening and Speaking Proficiency of Students Enrolled in English for Communication 4 at the University of the Thai Chamber of Commerce
    (University of the Thai Chamber of Commerce, 2007)
    Chanprasert, Preeyanuch
    ;
    University of the Thai Chamber of Commerce. School of Humanities
    This study compares the teaching approaches where audio-visual instructional materials and a textbook were used as a means to encourage students to improve their language skills – listening and speaking in particular. The two approaches of teaching employed in this experimental research were Traditional or Classic Approach with the textbooks and Communicative Approach with the ‘Teaching Kits’. Believing that language itself is dynamic, the researcher produced the kits as an all-in-one toolbox which contained the contents based on the employer’s needs and what is really in the interests of students. Moreover, the audio-visual instructional materials were created to support the contents as well as the assessments. From the research outcomes, the hypotheses set in this research were proved to be significant when “the Ratio change” (the subjects’ different background of English) was considered. Teaching by using the “Teaching Kits” revealed some progress in the students’ listening and speaking efficiency. Moreover, the research results revealed that the factors such as sex and school locations affected second language learning. This reflected that what could improve students ‘ability in learning new languages was defined as the improvement of audio-visual instructional materials as well as a variety of choices in choosing appropriate contents from different textbooks to be used as “teaching tools."
      7  72
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    The Use of ICTs in English Reading of Thai EFL MBA Students in Thailand
    (University of the Thai Chamber of Commerce, 2013)
    ณุวีร์ ชมพูชาติ
    ;
    University of the Thai Chamber of Commerce. School of Humanities
    This study aimed to explore the levels of ICT skills and attitudes towards the benefits and problems of ICT use in English reading. The surveyed participants were 240 Thai EFL MBA students enrolled at eight major universities in Bangkok and four major universities outside of Bangkok. Twelve students were also selected for an in-depth interview based on a purposeful sampling of the maximum variation. Grounded in multiliteracies and English reading frameworks, the study was an explanatory mixed-method study that combined quantitative and qualitative studies. Major data sources included the edited Information and Communication Technology Use and Skills for Learning English Questionnaire and face-to-face interviews. The quantitative results demonstrated that the interviewed participants rated themselves as unskilled in most activities except Word processing, Presentation software, Spreadsheets, and Securing their electronic devices. According to the qualitative results, the benefits of ICTs included the convenience of ICT use, the use of an equalizer, the motivation to learn, authentic language, and open-mindedness while the challenges of ICTs included some limited Internet access, less face-to-face interaction, health issue, and Internet dependency.
      20  178