Management of Thai Firms in the New Millennium for Sustainability

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University of the Thai Chamber of Commerce. Journal Editorial Office
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Chulalongkorn University Printing House
University of the Thai Chamber of Commerce
Date Issued
2008
ISSN
0125-2437
Resource Type
Text::Journal::Journal article
Abstract
This paper proposes to incorporate His Majesty King Bhumipolûs philosophy ofSufficiency Economy into a new model for doing business as a logical approach to a sustainable and successful business endeavour. The concept of Sufficiency Economy was initially formulated for rural development, mainly in the agricultural sector; but it has gained currency and recognized as a valuablemodel applicable to individuals, groups, business firms, to countries and eveninternational communities.
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Journal
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University of the Thai Chamber of Commerce
Bibliographic Citation
Ajva Taulananda (2008) Management of Thai Firms in the New Millennium for Sustainability. University of the Thai Chamber of Commerce Journal Vol.28 No.2.
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